Sometimes history can repeat itself, the same goes for design. Fortunately design repetition can be a good thing and we are here to show you why.

design repetition

Visitors to this house might be hard-pressed to tell you why they feel so at ease moving from room to room. Large homes (this family abode tops out at 9,500 square feet) can make it tough to maintain a comfortable, cohesive design while allowing each room its own unique style. “It’s important to carry things throughout the house to decoratively unite its rooms while still allowing for surprises,” says designer Joseph Ward. This strategy inspired many of this home’s engaging, unifying elements.

Herringbone Pattern

design repetition

A classic herringbone pattern catches the eye in the gleaming kitchen backsplash and recurs underfoot in the entry (wood), master bath (marble), and lower level kitchen (small stone tiles). “Some people consider herringbone as trendy, but it is a timeless pattern found in old homes across Europe,” says homeowner Jenn Burke.

X Motif

“I love a cohesive element that begins at the outside of the house and moves indoors,” says Ward. He designed the front doors with a classic, X-shaped muntins and gold medallions. The custom motif repeats on interior doors and the cabinets in the music room, kitchen and Jenn’s office. An X motif appears more subtly in tufted seating, fabrics and a mix of table and bench bases.

Gold Finishes

design repetition

A consistent thread of gold and brass elements runs through the decor. From shimmering nailhead trim and cabinetry hardware to knockout chandeliers, mirror frames and accent tables, gold elements move from room to room and add to the design’s cohesiveness. “The gold and antique brass accents add a bit of bling that’s not overpowering,” Holdaway says.

See these patterns in action here!

Photography by Rebekah Westover


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Brad Mee
Brad Mee is the Editor-in-Chief of Utah Style & Design Magazine.